sales
What Is Your Value Proposition?
If you can’t tell me your value proposition in one sentence, your business is already bleeding opportunity. Simply out, your value proposition is what makes people say “yes” to you instead of the other guy.It’s the reason they hand over their money, ta…
Tell Your Story Like A Pro
Most business people have problems in one key area: messaging. You’ve got the product. You’ve got the service. But your […]
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When Dealing With Uncertainty Get Strategic
Uncertainty is the one constant in business. Markets shift, competitors adapt, and global events shake up the game overnight. The […]
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Know Your Targets
There’s an old saying that 50% of advertising works but no one knows which 50%. The proliferation of social media, […]
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Avoid Network Marketers Selling Retirement
Network marketing gets a bad rap. Originally referred to as multi-level marketing, the industry had such a bad reputation that […]
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Marketing And Sales Are Not The Same
Despite the fact that every business depends on marketing, most still don’t understand that marketing is not sales. Sales is […]
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In Networking Numbers Lie. Choose Quality Over Quantity
Many networking groups tout the number of people at an event. Many people don’t think smaller groups are worth their […]
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Looking To Boost Post Pandemic Business? Don’t Look To Groupon.
As businesses reopen and recover from pandemic shutdowns, the rush to get consumers back into the stores, restaurants, etc is […]
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Do You Know Where Your Leads Are?
Defining your approach to qualifying and tracking leads can drive a ton more business…some ideas from Marc Kitz, Sales Coach! How easily can you/your company answer the following questions: How are your leads qualified? How are your leads tracked? Th…
If You Can’t Name Your Company, You’re In The Wrong Business
Often I meet someone at a networking event who tells me they are a consultant. I follow up by asking what kind of consultant. They will toss around all kinds of buzzwords. They won’t say what company they work for. They are vague about what they …