consulting

 

Constantly Re-Evaluate Your Marketing Efforts

Your marketing efforts are crucial to your business. You could be the best there is at what you do, but if no one knows about it, they can’t buy from you. Ideally, you should teach where your customers are coming from and focus your energies ther…

Own Up to Your Mistake And Address The Problem

Recently, Apple had a problem when it was discovered that they slowed down older phones. The problem wasn’t that they were slowing them, there was a legitimate reason for doing so. The problem was that they didn’t explain why clearly enough…

Trick Yourself into Changing Bad Habits

Every one of us has a career-limiting bad habit. Whether it’s weak interpersonal skills, a tendency to procrastinate, or good-but-not-great technical prowess, one of the biggest impediments to our upward mobility is a habit we can’t get rid of. But a f…

The Best Leaders Keep an Open Mind

We often think of great leaders as having the conviction of their beliefs—they’re not pushovers. But the most successful leaders actually show a willingness to be persuaded. How can you do this, particularly on issues where you’re not objective? Keep g…

Network More Effectively by Drawing People to You

As you advance in your career, it’s harder to find time to network — especially when the people you want to know also have jam-packed schedules. To meet prominent people, you have to make yourself stand out so that they come to you. Start by figuring o…

Make More Time for Your Top Priorities

Sometimes, small shifts in how you use your time can make the difference between feeling focused and productive at work and feeling exhausted. Give yourself permission to prioritize what’s most important to you, then align your schedule accordingly. Fo…

“Yes, Virginia, There Is A Santa Claus”

In 1897, eight-year-old Virginia O’Hanlon wrote a letter to the editor of New York’s Sun, and the quick response was printed as an unsigned editorial. The work of veteran newsman Francis Pharcellus Church stands as a reminder of what the Christmas seas…

Give People Time and Space to Be More Creative

Creativity takes time, requiring people to struggle down several blind alleys before finding the right solution. That’s why a lot of creative activity may look suspiciously like loafing around until a breakthrough happens. But if an organization truly …

Let Gratitude Guide Your Self-Improvement Efforts

When we ask ourselves where we can improve, the list often comes from our shortcomings: maybe we talk too much, waste too much time, or focus on low-priority things. So we think about improving by reversing the list: talk less, be more  productive, foc…

Good Leaders Don’t Ignore Their Personal Lives

Good leaders put aside their own needs for the good of the organization — but that doesn’t mean they completely sacrifice their personal lives. Leaders who subjugate their need for exercise, sleep, and recreation eventually succumb to brownout: the gra…