target
Success Is A Moving Target
Hall of fame hockey player Wayne Gretzky famously described his method for success in the quote, “I skate to where […]
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Target Your Customer. It Isn’t Everybody.
You may believe that your product or service is the best thing since sliced bread and that it can benefit […]
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Know How Your Customer Operates
It’s very common for business owners to say “everyone can use us.” In reality, not everyone will use your business. […]
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One Size Does Not Fit All
You may think your product or service is the greatest thing since sliced bread and that everyone can benefit from it. That may even be true, but everyone isn’t going to want it. We all try to find the sweet spot for our customers the one thing th…
Innovation Starts With Setting Clear Goals
Sometimes entrepreneurs and executives fail to establish guidelines for innovation because they believe that creativity is all about giving people freedom. But if you don’t specify what kind of ideas you are looking for, you’ll end up with a lot of ide…