coaching
Keep Security In Mind
by Eric Lopkin The internet and cloud software have made it easier for business to operate. However, that convenience comes with a cost. While monetary costs are spread out to make it easier for business to use these services, every one of them comes w…
Why We Need Capitalism
by Eric Lopkin While there are many people spouting the values of socialism today, as business people we are ultimately reliant on capitalism for our well being. No matter what your political opinions, privately owned businesses are creations of capita…
When You Make A Mistake, Forgive Yourself
If a friend tells you about an ordeal they’re facing or a mistake they’ve made, how do you typically respond? In all likelihood, you offer kindness and comfort. But how do you treat yourself when you make a big mistake? You’re probably much tougher — s…
Tell Your Customer’s Story
One of the most important elements to attracting potential clients is that they understand what you are offering. If they don’t have a clear idea of what you can do for them they won’t know why they should use your service or product. For complicated s…
Change Brings Additional Unexpected Changes
When making a change, there will be other changes that you may not have expected. Some of these changes may seem irrelevant but each one of them has an impact on your efforts. For example, a while back I tried a carb-free diet to lose weight. For break…
Networking Is Like A Romance
One key to business success is the ability to network. Through networking you meet potential customers, referral sources, employees, hiring managers, etc. Networking is about finding opportunities, yet many people don’t understand networking. The easie…
The Importance Of Authenticity In Networking
It seems like the right approach to networking: Figure out what the person you’re connecting with wants to hear, and then work to impress them. But tactics like self-promotion and ingratiation can backfire. Research shows there are two reasons why: Try…
The Mistakes Being Made When Chasing Diversity
The topic of diversity seems to be never ending. The state of California just passed a law that all public companies in California must have at least one woman on the board of directors (although it remains to be seen if the law will pass a court chall…
Schedule Time for Your Most Important Work
No one likes getting to the end of the day and feeling that, even though you’ve been frantically working for eight hours, you haven’t accomplished anything important. To avoid spending all your time answering emails and texts, try scheduling important …
The Problem With Academic Business Research
Business schools have released research papers about business trends since they opened their doors. Once upon time, when business classes were taught by business people, they may have been useful and relevant. Unfortunately those days are long gone. Wh…