strategy

 

Looking To Boost Post Pandemic Business? Don’t Look To Groupon.

As businesses reopen and recover from pandemic shutdowns, the rush to get consumers back into the stores, restaurants, etc is […]
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Don’t Look Down

There are people in this world who accomplish great things. There are people in this world that talk about doing […]
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Best Practices Aren’t Necessarily Best

Most companies will tell you that they operate by best practices. As a business person, part of your job is […]
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Bounce Back After Failure

Sometimes, despite your best efforts, a negotiation doesn’t go your way. Perhaps a customer pushed for a steeper discount than […]
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What Do Your Potential Customers Believe?

You know your business. You know your products, your services, their features and benefits. You know that people will benefit […]
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What Impression Does Your Email Make?

Every time you reach out to someone, you make an impression. With email, most of us dash off a quick […]
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Don’t Let A Setback Drag You Down

Everyone experiences setbacks — the customer you didn’t land, the client meeting that didn’t go well. Because of our natural […]
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Price Is Not The Same As Value

There is a television commercial where two young men ask the question why are watches so expensive. They then go […]
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Business Needs More Than A Cause

There has been a lot of talk about social enterprises, business that serve their community. While serving the community is […]
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Find Your Guilty Pleasure

A guilty pleasure is defined as something that is bad for you that you enjoy anyway. That enjoyment is what […]
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