Know Your Data Source

accuracy, bias, business coach, Businetiks, coaching, consulting, data, Evaluate, Featured, life coach, strategy

There has been a lot of talk lately about data. Who is collecting it and how it is used have been discussed quite often. What hasn’t been discussed is if the data is accurate. Beyond showing an ad for something you looked at, how accurate is the data you are basing your decisions on? Is […]

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Ensure Your Data Source Is Relevant

business coach, Businetiks, coaching, consulting, data, Evaluate, evaluation, Featured, life coach, metrics, strategy

The most recent earnings report from Apple far exceeded analyst estimates. This isn’t new. In fact it happens on a regular basis. Why are analysts surprised quarter after quarter? It’s because they fail to look at the correct data. Apple has 100 million subscribers that each pay $10 a month for services such as iCloud […]

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